“No-one knows crypto like me. Well, no-one in my household anyway. Although my son is getting pretty good now.”
Tony BarrettFounder
// Crypto Decoded
We figured out the internet, the GFC, and how to program a VCR.
(Gen X, that is.)
Crypto's not going to be the thing that beats us.
I write a short daily(ish) email that helps to decode the crypto market for people who didn't grow up with it. Part market intelligence. Part unhinged rants. Part random Seinfeld references. All signal.
1,500+ coaching sessions
5+ years in the trenches
6× daily(ish) emails per week
// What people say
Are my emails worth subscribing to? These people seem to think so.
And I didn't even pay any of them (except Mum, she does nothing for free). So imagine what they would've said if I did pay them!
“Still loving your emails! They are excellent, pitched to catch a wide net of knowledge levels, humorous and appropriately irreverent. Love the random sign offs. And the bottomless Gen X references. Keep it up!”
Mark NethercoteSubscriber
“Love the daily emails, one day I may actually understand them.”
Ron ClaytonSubscriber
“I look forward every day to your emails with a coffee and toast.”
Claudine BinetSubscriber
“Tony is the guiding light in my crypto journey. He keeps me safe in this very volatile and lawless asset class. Best teacher and mentor.”
Mickey PatelSubscriber
“You are the one person that I know in my world that can make some sense out of it.”
Mona LeungSubscriber
“You are a wonderful teacher! And you know crypto exceptionally well.”
Nicole LaseckiSubscriber
“By the way, I've been receiving your emails. You are quite the character when you write these emails and they are full of great information.”
Christine SmedleySubscriber
“Darling, I don't understand what you're saying in your emails, but I just know there couldn't be anyone in the world better at — oh, what was that thing you do, honey? Bitcode? — than MY Tony.”
Tony's mumMum
Who's writing this
Tony Barrett: started from zero at age 47.
My crypto journey goes back to 2013, when I read the Bitcoin whitepaper on a flight from Melbourne to Sydney. I decided right then and there to pick up a few of these "digital bitcoins". Just in case.
But by the time the flight landed there was some urgent "crisis" to deal with in my business (I can't even remember what it was, so it must've been important) and the Bitcoin experiment was relegated to a dusty shelf somewhere in the back of my mind.
It took me 8 years to come back to it.
When I finally sat down to figure it out in 2021, I discovered that Bitcoin had gone from ~$100 to ~$20,000 per coin. D'oh. From there I spent more than a year making every mistake you've read about and probably a few you haven't, incurring a hefty "tuition fee" as I went. Every cent of it avoidable. Every cent of it instructive.
That was a long time ago now though. I eventually developed a market-leading operational framework from the rubble of my early mistakes, and refined it over several years of practice both with my own portfolio, and across more than 1,500 coaching calls with people navigating the same learning curve you're on.
Now I write a daily(ish) email that decodes the market for people who don't want hot tips (that are usually anything but) or to slog through 4-hour YouTube videos. Just signal, in plain English, from someone who speaks your language.
// What you get
Crypto, explained by someone who remembers life before the internet.
A short email lands in your inbox almost every day. (I take Saturdays off, probably more for your sake than mine.) Here's what you might find inside.
Unhinged rants
Sometimes the market does something stupid. Sometimes regulators do something stupid. Sometimes I just need to get something off my chest about banks, influencers, or people who say WAGMI with a straight face. You'll know it when you see it.
Bottomless Gen X references
The X-Files. Ferris Bueller. The Cold War. Nirvana. VCRs. That time you had to explain email to your parents and now your kids have to explain crypto to you. The circle of life, except with more profanity.
Actual crypto wisdom
5+ years in the trenches and 1,500+ coaching calls, distilled into frameworks you can actually use. How to think about risk. When to act. When to sit on your hands. Process over prediction, without the jargon.
Security & scam breakdowns
The stuff nobody tells you until it's too late. Who got hacked, how they got hacked, and how you don't get hacked. Written by someone who's helped 1,500+ people not get hacked.
// What happens next
Your first week.
Subscribe and here's what lands in your inbox.
- Day 1
Welcome to the bunker. Who I am, what this is, and the question that helps me write better emails for you.
- Day 2
How a $9,000 digital sneaker taught me everything I know about building systems instead of chasing hype.
- Day 3
The Spouse Test: three questions that reveal whether your crypto setup would survive you getting hit by a bus.
- Day 4
A real daily email. No hand-holding. Full voice. You'll know within 30 seconds if this is for you.
- Day 5
Welcome to the tribe. What to expect from here, and where to go if you want to go deeper.
// Recent emails
What you're missing.
Real subject lines from recent emails. Real lessons inside them. You can't read them, unless you subscribe.
“You're asking the wrong question.”
Why "what should I buy?" is the wrong question. And the one that actually matters.
“Sarah from Trezor is VERY helpful.”
A fake-out phishing story plus three rules that catch the next attempt before you click.
“A brain fart posing as a law”
The Netherlands wants to tax money you haven't made yet. Which is exactly as smart as it sounds.
“DoorDash, Meta and your mother walk into a bar”
Stablecoins shipped inside DoorDash and Meta this month. Your mum's one app update away from using crypto without knowing it.
“I bought a lot of memecoins to get where I am”
Someone turned $575 into $1.17M in five days. Why that's a survivor-bias data point, not a roadmap.
“I just realised I'm fluent in gibberish.”
Crypto's UX wasn't designed for you. The fix is infrastructure, not another 4-hour YouTube video.
Get the daily(ish) email.
Free. Irreverent. Actually useful.